Let get something straight from the outset

Let get something straight from the outset -- this article probably won't get you to number one in case you have a highly competitive search term. If you're wanting to get to the top of the shop for a search name that is used 5, 000 times each day and is dominated by massive businesses then you're going to have to work

. Yet this guide will show you how you can begin to make a difference and very quickly alter your rankings for the better.

With that out the way, we can get to the real meat of this and find out exactly what an optimised seo pr site is because its this that appears to be the big issue when beginning. I'm going to split it down into pieces so you can get this right from the beginning.

The particular 'title' is the bit that goes up the top of the page, usually in the blue bar in Internet Explorer, Chrome etc. and it's the first thing that people notice when your listing appears in Google. It's actual therefore surely the most important thing to get right and many people make a big mistake here - they put "Welcome to our website" some other bland introduction.

At present, it's nice to welcome men and women, sure, but people see it to be a given that if you're got a website you should want to welcome people to it. Which very good reason

to use this area for the purpose of such inane text - Search engines takes this as the most important aspect on the content of the page. Therefore you have to be putting your keywords in there.

My personal preferred way of doing this is to put several keywords, a vertical bar, then some related keywords. For example:

Blue icons | Widgets | Car widgets

Job done.

This is the bit of which visitors don't see on your site, but they will see in the Google list and it's very important for 'hooking' any visitors in. Similar to a network meeting, you need to really be looking to put your 'elevator pitch' here. Don't stuff it full of keywords because that seems terrible, instead put the sort of revenue copy that you would expect in a booklet or brochure and get them to simply click that link.

You might need to talk to your on line designer for this one but the 'H1' tag is one of the most important on-site components that people will see. I'm often quizzed if it should be identical to the 'title' tag above but clearly that might be ridiculous! You H1 should be a going to the rest of your page and not simply a search term stuffed nonsensical sentence. Yes, include your keywords but make it sensible.

OK, the meat of the page simple the article and what it should talk about. This can be easy, it should be human-readable and wise in its content. Trying to stuff plenty of keywords in will look very bizarre indeed and may put people off of. There's some evidence to suggest Google also ignores keyword thickness and so including your keywords at all could possibly be utterly pointless. No, write this kind of with a view to selling your product to people who may want to buy that - don't be going crazy with lots of keywords that just look unpleasant.

What's more, you should never try to cram a lot of content onto one page in one go. Google doesn't like to be perplexed and a page that talks about vehicle widgets as well as truck and ship widgets will just be confusing to it and to people.

Think 'niche' whenever you're writing your content and setting it on the page, do just about every product and category on a different page (easy with a good content control system) and create all your tags in the above list with this in mind.

Google doesn't just call at your traditional home page as the 'home page', it will in fact choose the most relevant webpage out of all your site and give people to that one.

To be honest, if you find those simple things correct right away then you'll probably do very well indeed in the rankings and I have known websites reach the heady heights associated with top three by doing this alone, but also in all honesty you'll probably need to do quite a few link building as well, and we'll get deeply into that in another article.